This Army of Darkness t-shirt features the logo for S-Mart, the department store that Ash Williams worked at. The shirt includes the store's slogan, "Shop Smart. Shop S-Mart". S-Mart is located in Michigan, where Ash Williams worked as a Housewares clerk before he was accidentally transported to medieval Europe. Ash had to battle the Deadites with his twelve-gauge double-barreled Remington from the S-Mart sporting goods department, then retrieve the Necronomicon to return to his job at S-Mart.